Your buyers ask an assistant now. Make sure it names you.
A growing share of buying research never touches a results page. Someone asks an assistant for the best option in their city and acts on three names. If you are not one of them, you never knew the enquiry existed.
What changes when this is done properly.
Generative Engine Optimization: making your business the source ChatGPT, Perplexity, Gemini and Copilot quote when someone asks for a recommendation.
- Assistants recommend your competitors and you never see the lost enquiry.
- Outdated or wrong facts about your business circulate unchallenged.
- Your expertise exists in a format machines cannot quote.
- You are optimising only for a channel that is slowly shrinking.
- Content structured so assistants can extract and cite it accurately.
- Consistent business facts across the sources these models read.
- Entity and structured-data work that makes you legible to machines.
- Tracking of how often, and how, you are actually being mentioned.
Four steps, no mystery.
We ask the assistants what your buyers ask, and record who gets named today.
Consistent naming, services, locations and facts everywhere the models read.
Clear, specific, verifiable answers structured for extraction rather than for scrolling.
Monthly prompt testing across assistants, with the gaps turned into the next content batch.
What you get, and what it costs.
- AI mention baseline report
- Entity and knowledge-graph alignment
- Structured data for machine reading
- Answer-first content library
- Cross-assistant prompt testing
- Monthly citation tracking
Typical delivery: Baseline in 2 weeks, movement in 8 to 12.
AI visibility, answered
Is this just SEO with a new name?
It overlaps, but the target differs. Classic SEO wins a click; GEO wins a citation inside an answer where there may be no click at all.
Can you really influence what ChatGPT says?
You cannot control it. You can strongly influence it by being the clearest, most consistent and most verifiable source on your topic.
How do you measure it?
A fixed set of buyer prompts run monthly across the major assistants, with mentions, positioning and accuracy logged.
Is it worth it for a small business?
Often more so. Assistants tend to name specific, well-documented local providers rather than generic national brands.
Ready to talk ai visibility?
One call, one named contact, a fixed quote within 48 hours.